Omnisend Prestashop – Ecommerce Email Marketing 2024

The excellent thing is that this function is…Omnisend Prestashop…

With many marketing services to pick from, it appears like a good idea to focus on something and do it actually well. So perhaps the fact that particularly concentrates on marketing for online shops is a huge point in their favor. Let’s dive in and take a better look at to see if that’s the case.

Ok, let’s wrap-up the advantages and disadvantages. was constructed with online shops in mind. It integrates flawlessly with all popular eCommerce platforms. And the editor includes unique features like their item picker, scratch cards, and gift boxes.

It provides great sophisticated options. There are lots of automation activates, filters, and conditions to choose from and the editor is truly easy to use. Though’s free plan has a really minimal sending allowance, it features sophisticated features that are hardly ever offered at this tier and very helpful for eCommerce online marketers on a budget. On the other hand may not be for you.

If you’re searching for a multi-language platform, you’ll require to look in other places. Likewise, although all of the primary eCommerce platforms exist, it’s missing out on essential marketing integrations

Released in Lithuania in 2014 under the name of Soundest, has actually come a long way over the last few years. They now employ over 180 people and accommodate over 100,000 ecommerce brands.

With a ranking of 4.7/ 5 on the Shopify app store, we knew was popular amongst Shopify users. We even ranked it as the top marketing service for Shopify. But how does it do overall? And what do you need to understand before registering?

Is Klaviyo better than Omnisend Prestashop?

has included e-mail customization choices in the form of a drop-down to every input field (e.g. links, buttons and so on). This lets you personalize just about everything quickly. The only thing that is more complex is conditional personalization (if/then/else rules).

What’s more, you can decide what you reveal on various gadgets. You can reveal a particular item for mobile or desktop users by clicking on the “Design” tab and scrolling down to “Show settings”.

Google Customer Match allows you to sync your segments and continue engaging with this audience throughout Google Browse, Shopping, Gmail and YouTube.

You can do the exact same with Facebook Consumer Audiences, utilizing social networks projects to retarget your audiences across Facebook & Instagram.

consisted of on all Omnisend plans, even the totally free one. Usually, these sort of features would be scheduled for higher-tier plans, so this is a big benefit to utilizing.

You can filter the automated workflows by type (welcome, deserted cart), goal (construct commitment) or channel (/ SMS), and there are a lot of templates to select from.

Note that all the design templates are catered towards ecommerce business requirements, so you may be missing out on some more content-based automation templates.

Our examination of Omnisend’s automation capabilities exposed that it provides an extraordinary return on investment compared to other marketing automation tools on the marketplace. Significantly, Omnis prices technique makes innovative features like split automations available to all consumers, regardless of their plan level, whereas competitors often reserve these features for premium subscribers.

purchase:

In May 2024, Shopify revealed the end of their reviews app. Suddenly, countless ecommerce store owners were unable to gather or publish customer reviews. Thankfully, offers an alternative. In my viewpoint, it’s even better than Shopify’s discontinued software. For one thing, customers can amount to 5 images per evaluation- Shopify Reviews didn’t enable any.

has 3 pricing tiers, and like many marketing tools, the one you select depends on the size of your contact list and how much you plan to send. The Free strategy caps your contact list to 250 and your monthly email sends out to 500. That’s fine for a free trial, however many companies will desire more.

Next up is the Standard tier. It begins at $16 per month for as much as 500 contacts and boosts in price from there. For instance, 150,000 contacts bumps the Standard tier subscription to $1,456 each month. The month-to-month e-mail volume is pegged to 12 times the size of your contact list, so you can send out 12,000 e-mails each month if you have 1,000 contacts. Advocate has a 6x e-mail cap.

Pro strategies are’s costliest tier, but with excellent reason. This tier offers you limitless monthly e-mail sends, and it unlocks advanced reporting tools that let you track aggregate performance and compare and SMS efficiency. Pro prepares start at $59 monthly for 2,500 contacts and scale to $1,914 for 150,000 contacts.

The Pro tier deserves thinking about if you prepare to make heavy use of SMS messaging. SMS sends are billed in a different way than sends, frequently costing additional. The amount you spend for SMS depends on where you send the message. For example, one SMS message costs $0.015 when sent out to a number in the US, but $0.08 when sent to France.

offers you $1 of SMS credits when you sign up for the Free and Standard tiers, which’s a one-time bonus offer. That amount gets you roughly 67 SMS messages to US contact number, which isn’t much. If you wish to send more SMS messages at these tiers, you should sign up for an add-on SMS credit plan (beginning at $20 each month). Pro strategies, on the other hand, offer you SMS credits equal to the amount you pay for your plan every month, which makes a substantial distinction when budgeting projects.

If you’re willing to pass up the advanced analytics and SMS additions, Omnisend is economical compared to and other more substantial services. That said, Klaviyo has similar rates at lower tiers and offers a regular monthly SMS stipend to sweeten the offer. With larger contact lists, nevertheless, is the more inexpensive alternative.

lets you list and segment subscribers to assist narrow and focus your campaign’s scope. You can target subscribers with customized messaging at opportune times. Segmentation tools are important here; the more robust and granular the criteria, the more exact and targeted your s can be. For example, you can set up s based upon the variety of times a subscriber has opened your within days or weeks.

There’s no limit to the number of sectors you can develop, and you’re given a respectable selection of customization choices to hone every one. In addition, provides a remarkable library of prebuilt segments, so you don’t need to enter into the weeds by developing one from scratch. These consist of sectors for active e-mail customers, current buyers, and high-value subscribers. There are numerous alternatives to pick from, that makes for a pain-free, user-friendly procedure. Additionally, you can sync your segments with Facebook Custom Audiences and Google Client Match.

Both producing your newsletter and Klaviyo have easy to use user interfaces and home builders, both focusing on usability for their consumers so that they can easily produce and manage their projects.

With Klaviyo’s builder, you can add standard personalized text, CTAs, images, and more. An extremely helpful ecommerce feature of theirs is the ability to directly include items from your store to your. This saves shopkeeper significant quantities of time developing marketing s. Some e-mail marketing tools we have actually checked absence this kind of feature and leave users to do the manual work.

What’s more, you can also add your most popular items to your through their item feed feature. This dynamically includes your very popular products from the last 90 days. What’s more, you have the ability to edit and create your own particular item feeds. For example, you may wish to produce a feed for the most-viewed products or the most recent products. You can later on quickly include these item feeds to your future projects. As easy as pie!

kindly offers all of their advanced functions within their totally free strategy. Seems like a good deal, right? The very truth that focuses particularly on marketing for online shops, assists give them an edge over the competition. But how well does it work? Let’s discover if it’s the right option for you … Omnisend offers a good variety of pro functions for eCommerce online marketers at no charge, from omnichannel marketing to eCommerce automation, SMS messaging, and more.

These sort of sophisticated eCommerce features would normally be booked for higher-tier strategies, so this is a huge advantage for company owner without a considerable marketing spending plan. The control panel is easy to check out and browse. On the main page, we exist with a Goals tab, where we’ll discover suggestions on how to improve service. Next, the Summary tab.

Here we can discover a clear overview of your audience growth, from new visitors and customers to total sales performance. Finally, is the Live View tab, where we can track live visitors in addition to how many visitors we have actually had today. To develop a newsletter, we click ‘Campaigns’ and pick the button in the top right-hand corner to create a brand-new project.

From here we’ll be triggered to choose our project type. When we select the “” choice, we’re taken to a page where we choose the subject line, sender name, sender’s address, preheader, etc. A terrific feature here is that we can preview how the will appear in the user’s inbox.

When we choose our choice, we can pick an email template. Sadly, Omnisend offers a pretty restricted selection but we can fully personalize our chosen design template in the next step. We’ll discover most of our design components on the left-hand side, where we can simply drag and drop components to our newsletter. On the right-hand side, we can alter the width of the canvas as well as the theme colors and buttons.

In general, the editor is really responsive and quick, that makes it a breeze to work with. Within the editor, we can preview our campaign on both desktop and mobile and send out test s to numerous users. It’s safe to say you’ll save lots of time with the array of automation workflows readily available

Rather than the s ending up in spam folders or vanishing into thin air. As you can see from our newest test, Omnisend’s deliverability rate could be enhanced. Therefore, if you are trying to find a solid marketing platform with a better deliverability rate, ActiveCampaign might be a better choice.

Deliverability outcomes may vary, so it is recommended to refer to ToolTester.com for the most recent information. Additionally, Omnisend provides access to deliverability analytics within its platform, permitting you to keep an eye on affecting your email deliverability, such as list tidiness and sender domains. These insights enable you to improve your techniques based upon the reports. While the complimentary bundle may seem appealing at first, it comes with restrictions of 250 contacts and 500 emails monthly. By specifying the contact quantity for sending out, you can view prices choices tailored to your requirements. The “standard” strategy, favored by many users, is priced at $16 month-to-month.